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Megan Muir

Canadian futurist Richard Worzel recently posted a piece entitled 9 Trends in Innovation on his blog, FutureSearch. His “trends” list is made up of approaches he believes will lead to innovation and success. From his list, I’ve pulled some sections that struck me as particularly applicable to a tech startup with the goal of significant long-term growth. Read the entire piece here.

Exclusivity is overrated; fanaticism is more valuable

Worzel acknowledges that “creating fanatics is not easy. It takes years of work, meticulous attention to detail, and outstanding customer service.”  Fanatical customers are not only frequent purchasers of your products, but they can be evangelists out in the business or consumer world for your technology and influence others to give your products a try.Continue Reading A Futurist’s Take on Innovation