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The Venture Alley A blog about business and legal issues important to entrepreneurs, startups, venture capitalists and angel investors.

Social Media Contests and Sweepstakes

Posted in For Entrepreneurs and Companies, IP/Privacy/Social Media

Our D.C. colleagues Radiance Walters and Debbie Rosenbaum have a great piece posted on Corporate Counsel Magazine concerning contests, sweepstakes, and giveaways using social media.  They discuss the responsibilities and pitfalls associated with these activities.  Key aspects they discuss are:

  • Be Aware That Federal and State Laws Apply
  • You Should Follow Your Platform’s Terms of Use
  • You Should Always Include Official Rules

Read the full article here.